# Brand Portals Competition Strategy

Checked date: 2026-06-11.

## Official Competition Snapshot

- Competition: Brand Portals for Brands: Design-to-Delivery Challenge.
- Official page: https://brand.devpost.com/
- Submission deadline shown in public listings: June 25, 2026.
- Prize pool shown in public listings: $57,500 cash.
- Grand Prize Winner: $50,000 cash, 1 winner.
- Second Place: $5,000 cash, 1 winner.
- Third Place: $2,500 cash, 1 winner.
- Public listing showed low participation relative to major AI hackathons, making this a worthwhile target.

## Judging Weights

| Criterion | Weight | EvidenceOps proof |
| --- | ---: | --- |
| Brand Presentation | 25% | First-screen product promise, case preview, live BrandKity kit, and clear narrative. |
| Organization & Delivery Experience | 25% | Published BrandKity URL, GitHub Pages portal, embedded walkthrough video, downloadable asset package, QA report, and submission index. |
| Design Quality | 20% | Security-native identity built from incident reports, evidence IDs, terminal traces, and approval gates. |
| Brand Consistency | 15% | Shared logo, color, typography, voice, and report language across portal, product demo, social card, and cover image. |
| Completeness | 15% | Logo variations, color palette, typography, guidelines, marketing/social assets, support files, and source repo. |

## Submission Positioning

Use the BrandKity public URL as the primary submission artifact:

https://brandkity.com/p/zhangmengcheng23s-workspace/evidenceops-agent

Use the GitHub Pages Brand Portal as proof that the BrandKit is complete, downloadable, and maintained:

https://1kai123.github.io/evidenceops-agent/brand-portal/

## Highest-Impact Improvements Remaining

1. Restore access to `https://brand.devpost.com/` or obtain an alternate accepted submission path from Devpost support.
2. If the form allows a video, use a short brand walkthrough focused on the five judging criteria rather than the general product demo.
3. Keep the BrandKity kit and GitHub Pages backup consistent until winners are announced.

## Prize Expectation

The project is positioned for a real attempt because the field appears much smaller than typical large Devpost AI hackathons and the submission directly maps to the scoring rubric. It is still not possible to guarantee a prize: winners depend on judge preferences, other entrants, platform eligibility, and successful final submission.
